Yes, all your products listed in UAE will be automatically available for customers in Kuwait, Qatar, Oman and Bahrain (provided they are eligible to be sold in these countries). This requires no additional setup from your side—noon will manage pricing, product descriptions, and stock count updates for you.
2 Are there any product restrictions for cross-border sales?
The same product restrictions that apply to selling in the UAE also apply to cross-border sales in Kuwait, Qatar, Bahrain, and Oman. If a product is restricted or prohibited in the UAE, it cannot be sold in these markets either. We recommend reviewing the existing guidelines to ensure compliance with all applicable regulations.
3 Is warranty support available for cross-border sales?
No, we do not offer any warranty support to customers for cross-border sales. Customers purchasing from Kuwait, Qatar, Bahrain, and Oman will not receive warranty coverage, and noon will not facilitate any warranty claims. Sellers are also not required to provide any warranty for these orders.
4 How will I be compensated for cross-border sales?
You will continue receiving payments in AED with the same fee structure as domestic sales, without any additional cross-border shipping, export or support complexity.
There will be an additional fee for enabling the cross-border sale of products in these GCC countries, which shall be equivalent to 5% of the product price. There is no VAT on export sales, and all details of sales will be available to partner through the seller lab to claim back import VAT.
5 If VAT is applicable in the destination country, who will bear it?
Noon will cover any applicable VAT or custom clearance charges in the destination country. This means sellers will not need to manage and will not incur additional VAT due to cross-border transactions.
6 Is there a change in the commission structure?
No. The commission applicable for sales in GCC countries is the same as commission charged on each domestic sale. The seller earnings are calculated after deducting the commission and cross-border fee from the product price.
7 Am I losing money because of the cross-border fee?
No, you are not at a loss.
For domestic sales, you collect VAT from the customer and pay it to the government, meaning your actual earnings exclude VAT.
For cross-border sales, you are not liable to pay UAE VAT, and instead, a cross-border fee (equivalent to the UAE VAT rate) is charged by noon to facilitate seamless sales.
Hence, your noon seller earnings remain the same. There is no VAT on export sales , and all details of sales will be available to partner through the Seller Lab to claim back import VAT.
8 Do I need to change my pricing for cross-border sales?
No, noon will manage the pricing on your behalf. If required, prices may be converted into local currencies for customers in Kuwait, Qatar, Oman, and Bahrain. However, sellers will still receive payments in AED.
9 Why is only part of my product assortment live?
For international sales, products need to have a Harmonized System (HS) codes and Country of Origin to be eligible for export.
If only part of your assortment is live, it may be due to missing HS codes for some products. These codes classify goods for customs clearance and taxation purposes. Without them, certain products may not be recognized as eligible for cross-border sales.
To resolve this, update the missing HS codes and Country of Origin via Seller Lab using NIS. Once updated, your full assortment should become available.
For assistance, contact Seller Support at seller@noon.com.
10 Can I upload HS codes?
Yes, you can upload HS codes for your products using NIS through the seller lab. Ensure that each product has the correct HS code assigned to comply with cross-border regulations. You can update HS codes individually or in bulk through the seller portal.
11 Who is responsible for entering the correct HS code for cross-border sales?
The seller is responsible for entering the correct HS (Harmonized System) code for their products. If any issues arise at customs due to incorrect HS codes, the seller will be fully responsible, and noon will bear no liability.
12 Can I use the HS codes suggested by noon?
Noon may provide suggestive HS codes to assist sellers, but these are for reference only. The seller is solely responsible for ensuring that the correct HS code is entered for their products. If any issues arise at customs due to incorrect HS codes, the seller will be fully responsible, and noon will have no liability.
13 How do returns & replacements work for cross-border sales ?
Products sold in Kuwait, Qatar, Oman and Bahrain cannot be replaced. Return policies remain the same as what they are for UAE products. Noon will manage the cross-border shipping and returns process end-to-end. For you, the process will be the same as your existing returns processes in the UAE, with potentially higher TAT in some cases for returns due to longer shipping distances and customs processes.
14 Can I sell on the GCC platform if I am a non-VAT registered seller?
No, to sell on the GCC platform, you must be VAT registered in UAE. This requirement ensures compliance with local and cross-border tax regulations.
15 Does the ‘21-day Guarantee’ apply for these orders?
No, the ‘21-day Guarantee’ does not apply to cross-border orders to Kuwait, Qatar, Oman, and Bahrain. This is due to potentially extended transit times —including customs clearances and delivery distances required for both forward leg and return legs of the shipments from and to the UAE— the guarantee period is not applicable for cross-border sales to GCC countries (Kuwait, Qatar, Oman and Bahrain).